What is SMS gateway - Meaning

SMS gateway

SMS gateway – is an interface that approves to ship SMS barring using a mobile phone. SMS is converted into an e-mail or HTTP-requests and vice versa and this is handy each for the sender and the recipient. Applying SMS gateway approves to behavior cellular marketing.

SMS gateway usage:

• Informing consumers about intakes of orders, sales and discounts;

• Creating company awareness;

• Saving money on advertising and marketing without losing clients;

• Interaction with the customers while evaluating the service quality.

With the help of SMS gateway, it’s possible to unravel the trouble of customers’ feedback. Clients can send their remarks, complaints and recommendations on development to the company.

Besides, the use of SMS gateway you can habits a survey amongst your goal audience. This is a fantastic chance to analyze your clients’ opinion and optimize you work for the better with minimum costs. 

Kinds of SMS gateways for bulk SMS campaigns:

Web2SMS. It is based totally on sending messages from the web-sites to cell phones. Such gateways enable to use extra functions and apps;

SMS2Email. This variety approves to send messages by way of email.

SMS2Skype. It’s feasible to ship messages to Skype with the help of exclusive gateways.

The important benefit of SMS gateway is that you can join to it nearly thru any protocol, for example, HTTP, XML, SOAP, SMTP. Using SMTP, all the vital facts will be shown in the account.